A Lifelong Passion for Coins, Gold & Jewelry

The Story Behind Alliance Coins & Jewelry

Jerry Petros, founder and owner of Alliance Coins & Jewelry, discovered his passion for coin collecting at age nine. "It's been in my blood forever," Petros says. His interest was sparked in 1963 when his father handed him a shiny Denver Mint penny during a family dinner—that moment marked the start of his lifelong journey in coin collecting.


Petros' first collection, a set of pennies he bought for $6 in Malvern, still hangs in the store today. Reflecting on his early experiences, he says, "I learned everything by making mistakes." Those lessons shaped a professional who values honesty above all else.

Building a Business With Integrity

After careers in ceramics engineering and aerospace, Petros opened his first coin shop in the late 1980s. He earned certifications from the state of Ohio, PCGS, NGC, and ANACS, and became a member of several professional organizations. The business grew steadily through referrals and repeat customers, eventually relocating to its current home in Alliance in 2013.



In the world of coin collecting, honesty is paramount. Jerry understands this deeply. He recalls a customer who brought in a gold coin that looked authentic but was worthless. "You have to be on your toes," he says—and he is. That vigilance, combined with a genuine desire to educate every customer about what they have, is the foundation of Alliance Coins & Jewelry.

A Family-Owned Shop with 60+ Years of Combined Experience

Alliance Coins & Jewelry is a family-owned and operated business. Our team is skilled, friendly, and passionate about what we do. We take time with every customer—explaining what we find, educating about items people may not know they have, and always being upfront about our pricing and process. You will never feel rushed or pressured when you walk through our door.

Certifications & Accreditations

BBB Rating & Accreditation

Alliance Coins & Jewelry proudly maintains a strong BBB rating and accreditation, reflecting our commitment to honesty, transparency, and customer satisfaction. We hold ourselves to the highest business standards on every transaction.

PCGS & NGC Authorized Dealer

We use trusted third-party grading and authentication bodies like PCGS (Professional Coin Grading Service) and NGC (Numismatic Guaranty Company) to ensure accuracy and fair market value on every coin we buy or sell. Our certifications give customers confidence that they are getting an honest, expert assessment.

Row of five organization logos in blue, gold, and white on a light background.

119 East State St., Alliance, OH

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Sat - Sun
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Public Holidays: Closed